Aspen Glass Vintage Soda Bottle Full Sealed VRHTF - 1st Year - 1978 - 16oz for Sale

Aspen Glass Vintage Soda Bottle Full Sealed VRHTF - 1st Year - 1978 - 16oz For Sale

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Aspen Glass Vintage Soda Bottle Full Sealed VRHTF - 1st Year - 1978 - 16oz:
$300.00

Very unique and rare. No other full bottles exist on . This could be a very exclusive item with very low numbers in existence.

Truly a piece of history and collector gold.

This was recovered from a very interesting estate. We acquired 80% of soda brand items. We quickly realized how special this bottle was due to its prominent display In the showcase of Pepsi and Coca Cola products. We are starting to list and share some of this unique collection.

This bottle is from 1978, first year Apen was sold before it was discontinued 4 years later.

This is a full and unopened glass bottle.

A true gem for collectors. Starting offer low on this item. Bottle ships priority, insured and protected. We will upgrade ground advantage to priority at no additional cost to you.

This Aspen Glass Vintage Soda green swirl Bottle Full is a great addition to any collector's set. With its unique design and full contents, it's sure to be a conversation starter. The bottle type is specifically for soda and its modern design makes it a perfect fit for any collector of modern (1978) bottles. Its category falls under collectibles, bottles and insulators, and sodas. Add this piece to your collection and enjoy its beauty and history.

This was discontinued in the early 80’s. By Pepsi. This bottle is marked 1978, the first year it was ever sold.

Aspen Soda burst onto the soft drink scene in 1978, bringing the sweet tang of apples to American palates during a turbulent time in the beverage industry.

Though its tenure was brief, this plucky upstart attempted to carve out a niche for apple pop amidst an onslaught of fruit-flavored soda pops.

One must admire PepsiCo's gambit to stand out from the likes of Fresca, Sprite, and Seven-Up by harnessing the wholesome connotations of apples in America.

Alas, Aspen Soda was forced to abdicate its tenuous throne a mere four years later, vanquished by Mr. Pibb and Mello Yello.

Still, Aspen endures in the memories of Generation Xers who fondly recall sipping on its crisp flavor between Atari sessions.

The triumph and tragedy of this fleeting soda speaks to America’s fickleness in choosing and then spurning novel flavors, no matter how sweet.

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ADS FOR ASPEN SODA PORTRAYED IT AS A SOPHISTICATED DRINK

aspen soda can

Source: PepsiCo

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Aspen Soda's advertisements tapped into the aura of Aspen, Colorado's fame as a winter wonderland for the rich and sophisticated.

One can imagine Mad Men-esque advertising executives seeking to translate the thrilling sensation of an Aspen ski weekend into every chilled bottle.

With imagery likely featuring snow-capped peaks and evergreen forests, they unfurled a tantalizing vision of Aspen Soda as a beverage equally at home in a log cabin as on the golf course.

This carefully crafted association with adventure, exclusivity, and the great outdoors was shrewdly targeted towards adults wishing to dabble in luxury.

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THERE WERE NEWSPAPER ADS OFFERING BUY-ONE-GET-ONE-FREE DEALS

aspen soda in aspen

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As Aspen Soda struggled to gain a foothold in the cutthroat beverage industry, PepsiCo pulled out all the stops to entice customers.

By 1979, full-page newspaper advertisements trumpeted alluring buy-one-get-one-free deals to skeptical shoppers, attempting to lure them away from the usual staples of Coke and 7-Up.

One can envision harassed housewives clutching coupons alongside their grocery lists, tempted by the prospect of stashing a surplus of chilled Aspen Soda in anticipation of their children's next backyard ballgame.

Stockpiling the buy-one-get-one bargains made for an icy American dream in those early days of Aspen Soda's meteoric rise.

Yet a mere three years later in 1982, garages from coast to coast were cluttered with leftover two-liter bottles gathering dust, as customers had finished their fling with Aspen's fleeting flavors.

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ASPEN SODA WAS DISCONTINUED AFTER ONLY 4 YEARS

aspen soda discontinued

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Aspen Soda's mercurial four-year run left behind a fizzle of questions about why this apple pop failed to take root. Though initially bursting onto the scene with aplomb in 1978, Aspen swiftly toppled from its lofty perch by 1982, leaving puzzling gaps in the soda saga.

Some posit that the inconstancy of the American palate drove customers towards newer flavor fads, as regional preferences bubbled up for bolder tastes.

Perhaps the kaleidoscope of soda options in the late 1970s, from colas to citrus bursts, simply overshadowed little Aspen's humble apple offering. Or could it be that other giants like 7-Up and Dr. Pepper smothered Aspen in their rush to innovate new diet and caffeine-free alternatives?

Regardless, PepsiCo itself seemingly sounded the death knell when it trotted out heir apparent Slice in 1984, usurping Aspen as its next fruity ambassador.

Though Slice had a decade-long reign, in the end, it too disappeared, unable to crack the codes of fruit-flavored soda longevity.

Thus, no matter how intriguing at first sip, Aspen and Apple Slice became twin shooting soda stars—bright, effervescent, and gone too soon.